Last week, I mentioned how our Year 1 students bravely fought a battle against six other teams who were older and more experienced than them in the Moove Media Hails Young Business Talent competition but was beaten by the veterans to the 6th position.
Group Photo taken on Day 01 of the competition Can you spot our Magic 4? Hint: They are in the color PINK |
But what is heartening is that our "SP Magic Four" team did not let their lack-lustre results bring them down, but came back to improve their rankings by three positions after the 2nd day of the competition held last Friday!
Yes, they stepped up from the 6th position to the Top 3! Wowz! :)
And that is really amazing, because they are the youngest team among the seven teams, and what's more, the judges for the second day of the competition were all industry experts from renowned companies like OCBC Bank, NUH etc.
The students are of course ecstatic about their comeback and team member Imran was particularly excited and posted several Facebook updates about his team's achievement.
It is also heartening to see that when we posted about our improvement in rankings on our Facebook Page, a student from another team actually posted a friendly message to congratulate us. Thanks Jian Hao from NYP! :)
So what did our students do on the second day of the competition that enabled their comeback?
ALOT! The outcome of this round of the competition is actually the results of almost an entire day of work!
Here's a summary of what they did that day before I share you the pictures that tell the whole story! :)
- First, they reported at Moove Media HQ at 8 am
- Followed by which they listened to a briefing by the vivacious Ms Junice Liew, the Head of Marketing in Moove Media
- Then they had their breakfast
- After breakfast, they were given a list of possible products that they could select from later
- Then they started waiting
- And waiting
- And waiting
- And waiting
- And waiting
- Until it was their turn to choose their products to sell.
Ms Junice Liew shares about the "Josie the Giraffe" story An inspiring tale of how Ritz Carlton exemplifies what is "excellence in customer service" |
Breakfast for the day |
Poring over the list of items they would be allowed to choose from |
Before they were brought into the room which they can choose their products, they were allowed to make a telephone call to a Moove Media staff to do a survey that can help them with their decision |
After the telephone call, they were brought to a room with many carts like the ones here |
One of the carts - the shampoo cart! |
Team tabulating the products they have chosen |
After they secured their 'inventory', the hard work began!
The main task of Day 2 is for the students to come up with an integrated suite of branding collaterals and marketing strategy that they will use for Day 3 of the competition. Day 3 of the competition will see the students being transported to a yet unknown bus interchange to set up their storecart and peddle their goods. The team that earns the most revenue that day will win this round.
To attract more customers to buy their products on Day 3, the different teams had to brainstorm about how they should "dress up" their "mobile storecart", how they should price each product, and how they would differentiate themselves from the other teams since everyone was going to sell at exactly the same place!
The various teams worked very hard from about 10 am to 3 pm to come up with Photoshop posters, presentation slides etc and finally, at 3.30 pm, they were ready to present to the industry judges!
The SP team was the 6th to present, so we were all very nervous as we watched the teams before us, who were all very good! How to do as well as them?!
Finally, after about 1 hour plus, it was our turn to present. I had not seen the students rehearse their presentation or even seen their slides, so I was also on tenterhooks as the students took the stage.
But my worries were allayed after their presentation concluded. The team were very steady and calm and gave a very coherent and enthusiastic presentation. Weixuan was especially impressive! And I was really amazed by his performance since he had not a single wink of sleep the night before!
Below are some snaps of the highlights of the team and work and their presentations. Want more? Check out our DBIT Facebook Page!
But meanwhile, let's wish them all GOOD LUCK and all the best for Day 3! :)
Look how serious they are as they worked! |
Weixuan! |
Imran! |
Yihan! |
Sally! |
Inside the auditorium, NP team in blue is the first team to present! Seated at the pink table are the industry judges! |
Scoreboard and the names of the judges |
Waiting for their turn to present |
Finally, it was their turn! Weixuan's impressive presentation about the "Power of 9" |
Sally's presentation about the lucky dip |
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